Tega & Blue | Smirnoff Global

Smirnoff’s Global ‘We Do We’ campaign dropped in over 20 countries - with a launch film, digital out-of-home executions, and social usage. 

Infused with vibrant colours and energy, the campaign embodies Smirnoff's ethos as 'a brand for everyone', celebrating the magic that's created when different people, ingredients and flavours come together.

The campaign is one of @smirnoff biggest to date, championing the power of the collective, and commitment to ensuring on and off-screen diversity.

• Brand: Smirnoff

• Atmosphere talent: Tega, Blue

• Casting: Lane Casting

• Creative: Tom Bunker